A leading producer of home aquarium and pond products

Tetra was acquired by Triton Fund I in December 2002

Tetra is a world’s leading producer of home aquarium and pond products. Founded in Germany in 1951, the company’s products are sold in over 90 countries worldwide and it enjoys strong brand recognition. Tetra supplies a complete range of products for fish ownership, including food, water and plant conditioners, technical equipment and medicinal products. Triton acquired Tetra from Pfizer, an American global pharmaceutical corporation, where it was considered to be non-core.

Realisation

Triton sold Tetra to Rayovac Corporation (now Spectrum Brands) in April 2005.

Auf einen Blick
Land
Deutschland
Fonds
TRITON I
Investitionszeitpunkt
Dezember 2002
Veräußert
Mai 2005
Sektor
Konsumgüter / Gesundheitswesen
Unternehmenswebsite
Maßnahmen seit Tritons Investition
  • Supported Tetra in becoming an independent and standalone company
  • Expanded geographical footprint in Asia, introduced regional sales and marketing strategies
  • Appointed new management